Overview
IP is often thought of as being a complex legal matter that’s all about patents. That’s not a very accurate, or helpful, way of viewing it! It’s true that parts of the IP system do involve some cost and complexity, but the essential underlying principles are relatively straightforward and easy to grasp, as this guide will show you. It isn’t difficult to get basic protection in place, and use it to achieve your business objectives: but the key point is that IP is simply too important to ignore.
Course Description & Learning Outcomes
Why IP is important in building value, managing risks and achieving your business objectives
Which types of IP are available
How to identify the types that are most relevant
When these IP rights are available to you
What these rights enable you to do
Where to obtain further assistance
Schedule
Date: 25 Apr 2025, Friday
Time: 4:00 PM - 5:00 PM (GMT +8:00) Kuala Lumpur, Singapore
Location: 32 Carpenter Street, 059911
Partners
