Overview
IMD Boot Camp: Building Regional Resilience – The New Rules of Ecosystem and AI
Join us for this year’s IMD Boot Camp: Building Regional Resilience – The New Rules of Ecosystem and AI, a two-day executive learning experience designed to explore how businesses in Asia can navigate uncertainty, harness AI, and build future-ready ecosystems.
This year’s event features two esteemed IMD faculty members: Professor Mark Greeven, Professor of Innovation and Strategy and Dean of Asia, and Professor José Parra Moyano, Professor of Digital Strategy at IMD. Together, they will lead four thought-provoking sessions across two days—each addressing a distinct but interconnected aspect of ecosystem design and AI adoption.
On Day 1, Professor Mark Greeven will guide us through two sessions:
Session 1 explores how to build shock-resistant ecosystems by blending strengths from Eastern and Western models of innovation, governance, and AI integration.
Session 2 dives into flexible ecosystem design strategies that help organizations adapt, scale, and thrive amid disruption.
On Day 2, Professor José Parra Moyano will lead:
Session 3 introduces the Value–Data–People framework to help leaders cut through AI hype and prioritize initiatives that drive real impact.
Session 4 focuses on designing human–AI teams that unlock the true potential of collaboration, productivity, and innovation.
Each session offers a practical, research-backed lens into the future of business resilience—equipping you with the tools, frameworks, and strategic insights needed to lead with confidence in a rapidly changing world.
Course Description & Learning Outcomes
Key Information
Date: 07 – 08 July 2025
Day 1: 13:30-14:00 (registration) 14:00- 18:15 (sessions 1 and 2), 18:15 onwards (networking dinner)
Registration (13:30 – 14:00)
Opening Remarks (14:00-14:30)
Session 1: Building Shock-Resistant Ecosystems: East–West Models Compared (14:30-16:00) by Prof. Mark Greeven
Session 2: Strategies for Designing Ecosystems That Flex with Uncertainty (16:15-18:15)
Networking Dinner (18:15-20:00)
Day 2: 09:30- 11:30 (session 3), 11:30-13:00 (lunch break), 13:00-15:30 (session 4)
Session 3: How to Use the Value–Data–People Framework to Prioritize Initiatives (09:30-11:30)
Networking Lunch (11:30 – 13:00)
Session 4: Identifying the “Sweet Spot” for Value Creation with AI (13:00-15:00)
Closing Remarks and Reflections (15:00-15:30)
Location: Auditorium (Level 2), Catapult @ Rochester Commons
Format: In-person
Fee: SG$900 per person
For any enquiries, please reach out to the country director overseeing the region in which your company operates.
Simon Craft – Executive Director, Client Engagement (Thailand, Hong Kong, Philippines, Singapore – MNC)
Kodi Thirumalai – Country Director (Malaysia, Singapore – Government)
Pre-course instructions
You will receive a confirmation email upon registration that will guide you on how you can make the payment for the boot camp.
Schedule
End Date: 08 Jul 2025, Tuesday
07 July: Day 1: 13:30-14:00 (registration) 14:00- 18:15 (sessions 1 and 2), 18:15 onwards (networking dinner) 08 July: Day 2: 09:30- 11:30 (session 3), 11:30-13:00 (lunch break), 13:00-15:30 (session 4)
Location: Auditorium (Level 2), Catapult @ Rochester Commons, 1 Rochester Park, #02-01,, 139212Agenda
| Day/Time | Agenda Activity/Description |
|---|---|
| Date | 07 – 08 July 2025 |
| Time | Day 1: 13:30-14:00 (registration) 14:00- 18:15 (sessions 1 and 2), 18:15 onwards (networking dinner) Day 2: 09:30- 11:30 (session 3), 11:30-13:00 (lunch break), 13:00-15:30 (session 4) |
Pricing
Course fees: SG$ 900
Skills Covered
PROFICIENCY LEVEL GUIDE
Beginner: Introduce the subject matter without the need to have any prerequisites.
Proficient: Requires learners to have prior knowledge of the subject.
Expert: Involves advanced and more complex understanding of the subject.
- Strategic Partnerships (Proficiency level: Proficient)
- Project Management (Proficiency level: Proficient)
Speakers
Trainer's Profile:
Mark Greeven, Professor of Innovation and Strategy and Dean of Asia, IMD
Mark Greeven is Professor of Management Innovation and Dean of Asia at IMD. A fluent Chinese speaker with over a decade of experience in China, he specializes in corporate innovation, business ecosystems, and digital transformation in complex, fast-changing environments. He has worked with leading Chinese firms like Alibaba and Ping An, as well as global multinationals, to explore new ways of organizing for innovation and resilience. Named to the Thinkers50 Ranking in 2023 and the Radar list in 2017, Greeven has authored three books on China’s innovation ecosystem, including Business Ecosystems in China and The Future of Global Retail. He co-directs IMD’s Building Digital Ecosystems program and is set to launch a new joint IMD-MIT program on future-ready enterprises. His research has been featured in top journals and global media, and he plays a key role in IMD’s outreach across China.
Trainer's Profile:
José Parra Moyano, Professor of Digital Strategy, IMD
José Parra Moyano is Professor of Digital Strategy at IMD, specializing in data economics, privacy, and how organizations can create sustainable value through digital technology. A former entrepreneur and award-winning educator, he was named to the Forbes ‘30 under 30’ list in Switzerland and selected for the World Economic Forum’s Global Shapers. His research focuses on the strategic use of data and AI to solve organizational and societal challenges. He emphasizes helping leaders find the “sweet spot” where digital tools enhance both firm performance and positive societal impact. His work is published in leading journals like MIT Sloan Management Review, and he regularly advises companies on data and digital strategies. Prior to IMD, he taught at Copenhagen Business School and other European institutions. He holds a PhD (summa cum laude) from the University of Zurich and has also co-founded and exited a successful data-driven HR tech startup.
